Patrick QuattlebaumPatrick Quattlebaum (PQ) is a designer, consultant, and teacher who gets up every morning to bring creativity, rigor, and humanity to problem-solving. He is the founder and principal designer for studioPQ, a consulting firm based in Atlanta, GA, US.

Known as an expert in design strategy and service design, Patrick places a premium on pushing design practice to be more value-centered, collaborative, and iterative. He and his co-author, Chris Risdon, share their design philosophy and its practical applications in Orchestrating Experiences: Collaborative Design for Complexity (Rosenfeld, 2018).

Throughout his career, Patrick has consulted with organizations desiring to transform their products and services to better meet the needs of people. Before forming studioPQ, he was Managing Director at Adaptive Path and Head of Service Design at Capital One. He has directed teams of experience and service designers charged with disrupting business-as-usual practices and infusing human-centered mindsets and behaviours into organizations.

In addition to consulting, Patrick is an in-demand speaker and instructor. He has taught thousands of practitioners in North America and Europe on topics such as service design, design strategy, design research, and interaction design. His other passions—storytelling, film studies, and improv—often find their way into his design work.

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