Podcast Episode

Getting Started 3: Principles one to five
Ten principles sit underneath Human Centered Design. Think of them as ten habits. Nobody is strong in all ten. In this episode Gerry covers the first five, a minute each, with one small thing to try for every one. In this episode: - Start as a learner - Design with, not for - Design for how people feel - Design the system, not just the thing - Practise, don't just follow a process Try this: pick the principle that jumped out at you and try its exercise this week.
Guest

Gerry Scullion
Head of Service Design
Dublin, Ireland
Gerry Scullion is a human-centred service design practitioner based in Dublin, Ireland. He is the founder and CEO of Humana Design, trading as This is HCD, working primarily with government and public sector clients internationally, and the host of the This is HCD podcast, which has passed 1.7 million downloads across more than 140 countries. He has trained over 3,000 practitioners, and his book This is Human-Centred Design is out with BIS Publishers in February 2027.
View Directory Profile →Show Notes
Ten principles sit underneath Human Centered Design. Think of them as ten habits. Nobody is strong in all ten. In this episode Gerry covers the first five, a minute each, with one small thing to try for every one.
In this episode:
- Start as a learner
- Design with, not for
- Design for how people feel
- Design the system, not just the thing
- Practise, don't just follow a process
Try this: pick the principle that jumped out at you and try its exercise this week.
In this episode:
- Start as a learner
- Design with, not for
- Design for how people feel
- Design the system, not just the thing
- Practise, don't just follow a process
Try this: pick the principle that jumped out at you and try its exercise this week.
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