Oana Nechifor

I help organisations in health, education, and social impact. I clarify important messages, especially when the topic is complex or the audience is new to it. Visual communication is an especially powerful tool for innovation. Complex systems with multiple touchpoints can be tricky to understand. But well-designed visuals and animations help people grasp and engage with new concepts. Animation makes abstract ideas come alive in a way that text can't. It helps people understand faster and removes obstacles to innovation.For example, I worked with Pfizer on Voices for the Heart, a project to help doctors explain a rare heart condition (ATTR-CM) to older patients with low health literacy. We conducted user research to assess their level of health literacy and how they understood different visuals. I used those insights to redesign the presentation. I also made a new animated explainer with simple, tested visuals. This resulted in clearer communication. Healthcare professionals reported higher engagement and improved understanding from patients.I work with researchers, strategists, and content teams. Together, we create presentations, explainers, and visual systems to make complex information easier to understand. I excel at turning abstract ideas into clear, relatable visuals that inspire understanding and action.These visuals not only help people grasp key concepts but also enable teams to align, make decisions, and gain stakeholder buy-in on time. More leaders want quick and clear communication, so visuals are now key to connecting with different audiences.I’m looking for new projects where clear visuals and human-centred design can create better results. If you’re working on something important and need to communicate it with clarity and impact, I’d love to connect.